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arrow_back Advertising Effectiveness, Statistics and Research?

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I am interested, if you specifically contextual advertising in Insta, which ads are the most effective for 1-2 seconds and a minimum of text or a whole narrative about how to do or not do ... Let's say we have a body repair, it is clear that there are nuances, but who is interested to read how the master taps the iron and then puttying it?

I am interested, if you specifically contextual advertising in Insta, which ads are the most effective for 1-2 seconds and a minimum of text or a whole narrative about how to do or not do ... Let's say we have a body repair, it is clear that there are nuances, but who is interested to read how the master taps the iron and then puttying it?

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The scope of my interests car services including auto body repair, so I can speak on the basis of their competence, as well as the creation of the site and all marketing took on itself, because with the metal itself is not bothering.

You want a ready-made recipe? It will not be, even if I teach you 10 hours to a row of nuances as the head of the service station. Everything comes from experience, and I personally gained that experience by making mistakes that cost me money... So the way of errors and trials will have to pass.

It is very important to understand what kinds of advertising in the car service industry don't work at all. For example branding the car director or staff a la "Auto Service "SUPERMOTORS" and phone... Well, or website. The output - a little less than 0.

Business cards, flyers... at the same box office, everything will end up in the trash.

All of the following on SMM, of course, varies depending on the region, customer segment and other factors:

1. answer yourself the question, "Do I know my client inside out? Who are your clients? How do they behave? How do they live, what are their hobbies? I was once very surprised that the subscribers of our competitors, their groups view them sitting on the potty... No kidding... In the evening with a cigarette while the wife is putting the kids to bed. They don't care about the car service, and he won't call or text. And in the morning he will forget and google something else, which is closer.

1. answer yourself the question, "Do I know my client inside out? Who are your clients? How do they behave? How do they live, what are their hobbies? I was once very surprised that the subscribers of our competitors, their groups view them sitting on the potty... No kidding... In the evening with a cigarette while the wife is putting the kids to bed. They don't care about the car service, and he won't call or text. And in the morning he will forget and google something else, which is closer.

1. answer yourself the question, "Do I know my client inside out? Who are your clients? How do they behave? How do they live, what are their hobbies? I was once very surprised that the subscribers of our competitors, their groups view them sitting on the potty... No kidding... In the evening with a cigarette while the wife is putting the kids to bed. They don't care about the car service, and he won't call or text. And in the morning he will forget and google something else, which is closer.

1. answer yourself the question, "Do I know my client inside out? Who are your clients? How do they behave? How do they live, what are their hobbies? I was once very surprised that the subscribers of our competitors, their groups view them sitting on the potty... No kidding... In the evening with a cigarette while the wife is putting the kids to bed. They don't care about the car service, and he won't call or text. And in the morning he will forget and google something else, which is closer.

Was... Will become... timing... no one is interested in that. They are interested in the impossible: The highest quality for the lowest price. Period. And period again. And that you were close and did not freeze the car in a paint shop for 2 weeks, otherwise you will go wood even and get a reputation among the client's friends bastards.

....Do you understand now how much you have to study? Prepare about 50-60 thousand rubles just to study advertising. And if you live not in the Moscow or St. Petersburg or not in another million-dollar city then forget about SMM, the best advertising for you - this is a good place and a sign "auto body repair.

A couple more questions as food for thought: What is the maximum cost per customer for advertising? And what is the cost per application (call, letter, chat)? These are very important numbers, until you know them, you can't build any advertising.
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Well, I would not allocate any one thing, there's just need to be guided by your product, site, first of all. It is from this criterion, the effectiveness of advertising can vary significantly, or the company itself, which is engaged in this promotion. I have worked with both link stream and https://zenlink.ru/ And I can say that in the second case, the effect of the work done was better, both in attendance and traffic.
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0 votes
Everything is stupid: advertising shows the shortest profit for the customer of the goods and services.

body repair
how is your auto body repair advantageous for me (as a customer) and how is it better for me than your competitors?

Was - will be, terms, guarantees, payment.
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0 votes
On your topic, no.
It takes five minutes to check, run them both and see the results